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WBU Visual Identities
Visual Identity Quick Reference
Need help? Contact the Office of Marketing and Communications. vaughng@wbu.edu or pettyj@wbu.edu
These university marks are federally trademarked and are registered with the U.S. Patent and Trademark Office. They have been restored to their original vector format. Make sure your documents use the official marks with the ® symbol. Logos are available from the Office of Marketing and Communications for approved uses only.
University Policy 7.4.1 and 7.4.3 states that any printed, video, or web material produced for distribution, must be approved by the Office of Marketing and Communications prior to production.
| The University and Academic Logo |  |
| The Athletic and Spirit Logo |  |
| The Presidential Seal The Seal is reserved for the President and Board of Trustees use. |
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Print Colors
CMYK Values
WBU Yellow - Gold
C = 0
M = 16
Y = 100
K = 0
Pantone = 109-C
WBU True Blue
C = 100
M = 67
Y = 0
K = 23
Pantone = 293-C
Web or Mobile
RGB/Hex Values
WBU Yellow - Gold
R = 229
G = 195
B = 0
Hex = #e5c300
WBU True Blue
R = 0
G = 72
B = 144
Hex = #004890
