Marketing and Communications

Official University Marks

Branding

Visual identity is critical to any brand, whether it be a restaurant chain or a shoe manufacturer. The same is true for a university, especially one like ours that has external campus locations throughout the United States and the world. Visitors who intentionally seek us, and even those who stumble upon us through Google™ searches, should recognize us right away.

Colors, messages, shapes and images all play a role in the visual identity and the brand. This guidebook should help us function as a family unit on the web, on social media or in collateral handouts to our students, donors and alumni.

News & Events

October 3, 2019

Wayland Hosting Hank the Co...

Hank the Cowdog author John Erickson will conduct a reading and book signing at Wayland.

October 3, 2019

Lilly Grant Provides for Ka...

Lilly Endowment funds Kaleo Christian leadership development program.

December 31, 1969

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September 30, 2019

Murphree to be Honored at H...

Longtime employee receives lifetime service award at Homecoming 2019.

September 24, 2019

State Farm Agent Honored as...

State Farm agent to be honored as Distinguished Alumnus at homecoming.

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September 11, 2019

Longtime Educators to be Ho...

Vernon and Belva Stokes named Distinguished Alumni Benefactors.

September 5, 2019

Summer Missions Takes Cente...

Student speak in chapel about their summer missions experiences.

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