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Visual identity is critical to any brand, whether it be a restaurant chain or a shoe manufacturer. The same is true for a university, especially one like ours that has external campus locations throughout the United States and the world. Visitors who intentionally seek us, and even those who stumble upon us through Google™ searches, should recognize us right away.
Colors, messages, shapes and images all play a role in the visual identity and the brand. This guidebook should help us function as a family unit on the web, on social media or in collateral handouts to our students, donors and alumni.
News & Events
August 8, 2019
Students learn basic first aid as part of their training.
August 7, 2019
Dr. Gary Belshaw is one of nine winners in a classical composer competition.
December 31, 1969
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June 26, 2019
Wayland is changing the name of the School of Religion to School of Christian Studies.
June 3, 2019
Dr. Paul Sadler retired from Wayland after 29 years of service.