Sports Management, B.B.A.

Program Locations

A Bachelor of Business with a specialization in Sports Management is available at the following campuses:

About this Program

When you seek a sports management degree, you combine your love for sports and physical activity with business-oriented career goals. A specialization in sports management opens doors for students in administrative roles for professional, college or community sports and athletic programs.

Students specializing in this program are required to take 24 hours of sports management courses, along with several core business classes, that prepare them for a variety of careers. Courses include topics such as sociology and psychology of sports and physical activity, legal aspects of sports, sport communication, promotion, and marketing. The sports management degree is offered only on the Plainview campus.


A Bachelor of Business Degree with a specialization in Sports Management requires 124 course hours, 42 of which must be upper-level courses.  24 hours of exercise and sports science and management courses are required as well.

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The School of Business has a highly qualified and experienced faculty.

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Organizations - Enactus -- International

  • Provides students the chance to make international connections with academic and business leaders.
  • Offers students the chance to implement entrepreneurial projects around the globe while changing lives.
  • Promotes business-based projects that empower people to transform opportunities into sustainable profit for themselves and their community.
  • Encourages students to develop essential leadership skills.
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  • Coach
  • Fitness director
  • Sport photographer/ Photojournalist
  • Physical therapist
  • Umpire/Referee
  • Recreation worker
  • Sporting event planner/ coordinator
  • Sports psychologist
  • Statistician

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