| books | | reference | | articles | | databases | | inets | | videos |
Books
Our online catalog is a great place to start. You may also find books in the following
call number ranges. Books which begin with these call numbers can be found on the second floor. The following is a list of related call numbers and their subjects:
| HD 38 | General Management |
| HD 42 | Conflict Management |
| HD 58 | Organizational Behavior |
| HF 5415 | Marketing |
| HF 5801-6182 | Advertising |
| HF 1416 | Export and International Marketing |
Reference Books
Another great resource is reference books; i.e. books that cannot be checked out, but can be used in the library. The following is a list of books that can be found on the first floor in the reference section:
| International Dictionary of Management | REF HD 30.15 .H63 1990 |
| Business: The Ultimate Resource | REF HD 38.15 .B878 2002 |
| Oxford Dictionary of Business | REF HF 1001 .C63 2002 |
| Business Information: How to Find It, How to Use It | REF HF 5356 .L38 1992 |
| Dictionary of Marketing and Advertising | REF HF 5415 .B34 1990 |
Articles
Our periodical collection (journals & magazines) is located on the first floor. You may find the journal title search on the articles page helpful as well. The list below
includes some of our related periodicals:
| Academy of Marketing Science Review | Online |
| Advertising Age (Newspaper) | Current |
| Adweek | Last 2 years |
| Australian Journal of Management | Online |
| Business Ethics | 1995 - current |
| Business Week | Current year |
| Consumer Reports | Last 3 years |
| Consumer Reports Buying Guide | 1998 - current |
| Harvard Business Review | 1995 - current |
| International Journal of Electronic Commerce | 2001 - current |
| Journal of Empirical Generalizations in Marketing Science | Online |
| Journal of Interactive Advertising | Online |
| Journal of Marketing Theory & Practice | 1993 - current |
| Nonprofit Management & Leadership | 1997 - current |
| Research and Practic in Human Management | Online |
| Review of Marketing Science | Online |
| Texas Business Review | 1995 - current |
| Wall Street Journal (Newspaper) | Current |
| » Complete Title List | » Journal Title Search | |
Databases
Databases are an effective way of researching articles. Databases allow thousands of journals to be researched within a single search. The following should get you started:
» Business & Management Practices
» Business Source
» Regional Business News
» Business Databases
» General Databases
» Reference Databases
» All Databases
Internet Sites
The following internet sites have been reviewed by our staff or suggested by professors in the relating field:
| » Academy of Management |
| » Business Ethics - articles, case studies, etc. dealing with business ethics. |
| » Free Management Library - Index to over 600 online management topics. |
| » Texas Advertising - Website index to marketing and management related topics. |
| » US Business Advisor - a one-stop electronic link to the information and services government provides for the business community. |
Videos
Our entire collection of videos can be searched via the online catalog. The VHS section of
our visual collection is located on the second floor in the AV room. Our DVDs are located at the circulation desk. Here are some suggested titles:
| Adult Conflict Resolution | VIDEO HD 42 .A38 1993 |
| Advertising and Marketing on the Internet | VIDEO BS 621 .H57 1999 |
| Advertising and the End of the World | VIDEO HF 5822 .A48 1998 |
| Team Building: How to Motivate & Manage People | VIDEO HD 66 .T42 V.1-3 |